An Internet based distribution strategy of luxury products and services grounded on qualitative Web discourse analysis

2008

Formats

Title

Author(s)

Date

2008-01

Published in

In : Proceedings of the 2008 IEEE International ProfessionalCommunication Conference, 13-16 July 2008, Montréal. Piscataway, NJ: IEEE, 2008. P. 1-7

Faculty

Economie et Services

School

HEG - Genève

Record Appears in