The effects of customer-centricity in hospitality
2020
Détails
Titre
The effects of customer-centricity in hospitality
Auteur(s)/ trice(s)
Inversini, Alessandro (Ecole hôtelière de Lausanne, HES-SO University of Applied Sciences Western Switzerland)
De Carlo, Manuela (IULM University Milano, Italy)
Masiero, Lorenzo (The Hong Kong Polytechnic University, Hong Kong)
De Carlo, Manuela (IULM University Milano, Italy)
Masiero, Lorenzo (The Hong Kong Polytechnic University, Hong Kong)
Date
2020-04
Publié dans
International Journal of Hospitality Management
Volume
2020, vol. 86, article no 102436, pp. 1-9
Pagination
9 p.
ISSN
0278-4319
Mots-clés (libres)
customer centricity ; competitiveness ; customer value ; CRM ; Hoxell
Type d'article
scientifique
Domaine
Economie et Services
Ecole
EHL
Institut
Aucun institut
Le document apparaît dans
Articles scientifiques
Global
Global