Selecting a partner hotel by the chain

Blal, Inès (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland) ; Hodari, Demian (Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences Western Switzerland) ; Turner, Michael (The University of Queensland, Australia)

This Handbook aids in filling the gap by exploring and critically evaluates the debates, issues and controversies of all aspects of hotel chains from their nature, fundamentals of existence and operation, expansion, strategic and operational aspects of their activities and geographical presence. It brings together leading specialists from range of disciplinary backgrounds and regions to provide state-of-the-art theoretical reflection and empirical research on current issues and future debates. Each of the five inter-related section explores and evaluates issues that are of extreme importance to hotel chain management, focusing on theoretical issues, the expansion of hotel chains, strategic and operational issues, the view point of the individual affiliated hotel and finally the current and future debates in the theory and practice of hotel chain management arising from globalisation, demographic trends, sustainability, and new technology development. It provides an invaluable resource for all those with an interest in hotel management, hospitality, tourism and business encouraging dialogue across disciplinary boundaries and areas of study. This is essential reading for students, researchers and academics of Hospitality as well as those of Tourism, Marketing, Business and Events Management.


School:
Ecole hôtelière de Lausanne
Subject(s):
Économie/gestion
Publisher:
New York, Routledge, 2016
Date:
New York
Routledge, 2016
2016
Pagination:
pp. 205-215
Host Journal:
The Routeledge handbook of hotel chain management
ISBN:
978-1-315-75253-2
Appears in Collection:

Note The status of this document is: restricted access

Note: The status of this file is: restricted


 Record created 2016-11-21, last modified 2017-09-09

Fulltext:
Download fulltext
PDF

Rate this document:

Rate this document:
1
2
3
 
(Not yet reviewed)