Entrepreneurship and ecosystems: global guidelines

Straub, Thomas (School of Management Fribourg, HES-SO // University of Applied Sciences Western Switzerland) ; Borzillo, Stefano ; Voicu-dorobantu, Roxana

In this book, the authors take us on a journey that helps us understand the notion of entrepreneurship in multiple and interesting ways. Fundamental questions are first answered, such as: Why entrepreneurship is important for our society? Do entrepreneurs add to the wealth of a nation, contribute to the development of a society, create social change and stimulate the business climate? The authors then adopt a ‘toolkit’ pedagogical approach, by guiding new entrepreneurs on how to tackle the key challenges faced when launching a new business: Choosing the right market and understanding the steps in conceiving a relevant and effective Business Plan. The last section of the book explains how entrepreneurial ecosystems develop themselves, by presenting a global entrepreneurial ecosystem snapshot. The authors provide us with some very original examples from various developed and fast-developing countries, such as the USA, Switzerland China, and with some illustrations of the quest for entrepreneurship in Romania.


School:
HEG-FR
Subject(s):
Économie/gestion
Publisher:
New York, Growth Publisher Law, 2016
Date:
New York
Growth Publisher Law, 2016
2016
Pagination:
106 p.
ISBN:
978-2-940384-34-1
Appears in Collection:

Note The status of this document is: restricted access



 Record created 2016-10-28, last modified 2017-10-16


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